Premiere Pro Export Presets - Andras Ra
Description:
In Premiere Pro, export presets are designed to streamline delivery by balancing visual fidelity with file size, primarily through the H.264 or H.265 (HEVC) formats for web use. The most versatile option is Match Source – Adaptive High Bitrate, which automatically aligns resolution and frame rate with your timeline while maintaining a high quality suitable for YouTube and Vimeo. For high-end professional delivery or archival, Apple ProRes 422 is the industry standard for preserving maximum detail, while ProRes 4444 is required for exports with transparency (alpha channels). When targeting social media like Instagram or TikTok, utilizing platform-specific presets or manual VBR 2-pass encoding at a target bitrate of 15–20 Mbps ensures sharpness even after platform compression. Ultimately, selecting Hardware Encoding and checking Use Maximum Render Quality are the final essential steps to ensure the fastest and cleanest possible output.